Hi there,
I'm Talana.

My passion lies in working on end-to-end product design, leading strategy and vision for complex systems, and nurturing a team of designers in all things UX/UI.

Currently I'm a UX Architect at AMA, with a focus on large-scale funnels and integrated systems for B2C user-centered solutions — achieving the company's digital transformation goals while producing and maintaining new products and digital brand guidelines.

I believe you cannot understand good design if you do not understand people. Every decision I make is grounded in research, evidence, and genuine curiosity about how humans interact with the world.